Finding the WAZE home.
Last night I tested a new iPhone app: a navigation system called WAZE. The nav system in my car is six years old, clunky and outdated. The Garmin units I buy ($300 bucks every couple of years) are really good, although I've had some quality issues with them. And it [...]
Lawless Lands
Interesting article this week by Frank Jacobs, in the New York Times, about and area of Asia called Zomia. This is a vast "nationless" block of land stretching from Afghanistan in the west, through China and Nepal, all the way down to the highlands of Vietnam and Laos. While it [...]
The Brand Equation
Branding consultant Denise Lee Yohn has an article worth reading about what defines a brand. I still run into clients who think their "brand" is their logo, or their name, or their sign. I define a brand as how you entire organization touches the world, at every touchpoint. Denise nets [...]