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WRITING.

WRITING2018-07-16T11:15:36-07:00

What went wrong with the Nano?

Denise Yohn interviews me about what went wrong with the Nano. Why have they only sold about 250,000 when everyone was predicting (including us) that they could sell twice that every year? "Fast forward today, though, and the company has sold under 250,000 Nanos since deliveries began in 2009, and [...]

May 22, 2013|

The Korean Edition of Nanovation Just Arrived

I came home from New York yesterday and found this waiting on my desk. None of us had any idea our publisher had sold the Korean rights. Can China be far behind? And is there a check? These are the questions authors learn to ask. It's interesting to look inside [...]

May 16, 2013|

On Purpose and Watching Paint Dry

(Continuing live blogging my next business book!) Companies like BlueBell and USAA make purpose easy to understand because it’s such a strong and clear purpose. Who wouldn’t be moved by thinking that your purpose is to provide a moment of wonder and joy to a five-year old or to protect [...]

May 14, 2013|

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