Mary Barra: A New Driver at GM
Some of you know that my first speech writing work was at General Motors in the 1980s. Don Runkle, then the Chief Engineer at the CPC Division (Chevrolet-Pontiac-Canada) was trying to start a revolution of the car guys there and help Chevrolet get it's brand mojo back. So I've been [...]
Mental Health Moment
From my friend Bill Herz, a video of the funniest man I've ever seen: Larry Griswold. http://www.youtube.com/watch?v=l_o-bkL8n08&feature=youtu.be
People Who Think Well, Write Well
David Oglesby was one of the best "communicators" ever and a driving force in the great advertising of the Sixties. Here, from one of my favorite sites, Brainpickings, is an excerpt from this 1986 book, The Unpublished David Ogilvy, now out of print. Here are his 10 Tips on Writing, [...]
